LORAC Los Angeles Introduces a Limited-Edition Pirates of the Caribbean: Dead Men Tell No Tales Collection
By Scott Green
April 14, 2017
LORAC Los Angeles announces the launch of a limited-edition Pirates of the Caribbean: Dead Men Tell No Tales collection, which marks the brand’s first-ever collaboration with Disney. The collection features a PRO Eye Shadow Palette, Color Source Cheek Palette and six MOD Crme Dual Ended Lip Colors, with shade names, packaging and color choices inspired by the film. The launch precedes the movie release, which premieres in theaters on May 26th.
“Developing a line for Pirates of the Caribbean allows us to further cement LORAC’s Hollywood roots in a unique way. As part of the brand’s modernization, we are embracing our LA heritage with fresh and fun new product collections and this collaboration is the perfect opportunity to showcase our brand values and creativity,” Besty Hamlett, Chief Creative Officer of LORAC.
From the film-inspired shade names to the celestial designs, LORAC fans are encouraged to set out on a beauty adventure of their own and discover the hidden treasures that lie within. These collectible, limited-edition items will help fans decode beauty mysteries as they venture out on a journey full of uncharted brilliance.
The PRO Eye Shadow Palette and Color Source Cheek Palette feature cosmic packaging inspired by the mystical journey of the film. The PRO Eye Shadow Palette features exclusive compass artwork on the exterior cover and opens to reveal 18 brand-new PRO-formula eye shadows and a deluxe mini Front of the Line PRO Eye Pencil in black everything fans need to achieve the perfect smokey eye, inspired by Captain Jack Sparrow.
The Color Source Cheek Palette resembles new heroine Carina Smyth’s diary in the film, which contains clues to discover the mystical trident of Poseidon. LORAC’s version holds six brand-new shades of Color Source Buildable Blush and Light Source Illuminating Highlighters to achieve an ethereal, luminous glow.
The MOD Crme Dual Ended Lip Colors feature brand new lip formulas for LORAC a creamy, moderate coverage lipstick on one end and a non-tacky, moderate shine gloss on the other end that can be worn alone or combined.
Discover the LORAC Los Angeles limited-edition Pirates of the Caribbean: Dead Men Tell No Tales collection exclusively on loraccosmetics.com/pirates from April 14th-16th, and at ULTA, Kohl’s and other fine retailers on April 16th, while supplies last.
ABOUT THE MOVIE:
Johnny Depp returns to the big screen as the iconic, swashbuckling anti-hero Jack Sparrow in the all-new “Pirates of the Caribbean: Dead Men Tell No Tales.” The rip-roaring adventure finds down-on-his-luck Captain Jack feeling the winds of ill-fortune blowing strongly his way when deadly ghost sailors, led by the terrifying Captain Salazar (Javier Bardem), escape from the Devil’s Triangle bent on killing every pirate at seanotably Jack. Jack’s only hope of survival lies in the legendary Trident of Poseidon, but to find it he must forge an uneasy alliance with Carina Smyth (Kaya Scodelario), a brilliant and beautiful astronomer, and Henry (Brenton Thwaites), a headstrong young sailor in the Royal Navy. At the helm of the Dying Gull, his pitifully small and shabby ship, Captain Jack seeks not only to reverse his recent spate of ill fortune, but to save his very life from the most formidable and malicious foe he has ever faced.
“Pirates of the Caribbean: Dead Men Tell No Tales” also stars Kevin R. McNally as JoshameeGibbs, Golshifteh Farahani as the sea-witch Shansa, David Wenham as Scarfield, Stephen Graham as Scrum, Orlando Bloom as Will Turner, and Geoffrey Rush as Captain Hector Barbossa.
Joachim Rnning and Espen Sandberg are directing “Pirates of the Caribbean: Dead Men Tell No Tales” with Jerry Bruckheimer producing. The executive producers are Mike Stenson, Chad Oman, Joe Caracciolo, Jr., Terry Rossio and Brigham Taylor. The story is by Jeff Nathanson and Terry Rossio, and Jeff Nathanson wrote the screenplay. “Pirates of the Caribbean: Dead Men Tell No Tales” drops anchor in U.S. theaters on May 26, 2017.
ABOUT LORAC Los Angeles:
LORAC Los Angeles was born more than two decades ago as the leading Hollywood beauty brand for celebrities and their makeup artists. Today we continue to honor our Red Carpet heritage by bringing you the latest Los Angeles beauty looks straight from our SoCal headquarters. Our deepest purpose as a professional artist prestige cosmetics company is to inspire self-confidence by making you feel like a star. Our team works as a family to design and bring to life color cosmetics, artistic inspiration and educational techniques inspired by Hollywood glamor and fresh L.A. style. We promise to always help you look and feel beautiful without breaking the bank.
SOURCE LORAC Cosmetics