Playing Forward Introduces The VROOM- First of its Kind AR and VR Kids App Universe, With Content from Stan Lee’s Kids Universe
By Scott Green
November 3, 2016
PLAYING FORWARD LAUNCHES THE VROOM:
THE FIRST AUGMENTED-REALITY AND VIRTUAL-REALITY PLATFORM DESIGNED SPECIFICALLY FOR KIDS
The VROOM Purpose-Built for Ages Three and Up, Offers a Menu of Adventures via AR and VR Technology that Entertain Kids While Fostering Literacy and Social-Emotional Learning
App Includes Content from Stan Lees Kids Universe
Education + Entertainment developers Playing Forward (http://www.playing4ward.com/), with content from Stan Lees Kids Universe, today launched their new interactive platform, The VROOM. Find it on Apples App Store and Google Play by searching PF VROOM.
As the worlds first kid-centric app universe powered by Augmented Reality and Virtual Reality, The VROOM works on Apple, Android, and Windows 10 and is built to run on smartphones as easily as on tablets.
The VROOMs initial round of immersive activities and experiences will be offered at no charge and include 3D animated stories and interactive adventures from premiere Playing Forward partners, including Dex T-Rex, a virtual pop-up book from Stan Lees Kids Universe.
Stan Lee and Dex T-Rex, crossing paths in the new VROOM app.
Augmented reality and virtual reality will multiply the fun-factor for kids while making best use of kids daily allowance of screen time through games and stories that promote empathy, problem-solving abilities, personal resilience, and the management of emotionswhat educators call social-emotional learning (SEL).
John Attard, CEO of Playing Forward, says, Social-emotional learning is at the heart of every app and experience that we create. The VROOM is a digital playground that from a childs point of view is pure entertainment. But as parents we know that The VROOMs VR and AR activities are based on the SEL model. Incorporating the benefits of social-emotional learning into childrens lives is something that educators are increasingly telling us is crucial for relationship-building skills. The idea that SEL gives little learners the tools they need to thrive in the real world is what is so important to us and what drives our development of digital books, videos, toys, and games.
Playing Forward will house in The VROOM a quickly expanding list of SEL-based worlds for so-called little learners to explore. The first round of characters populating The VROOM includes Stan Lees Kids Universes Dex T-Rex, a mischievous dinosaur who learns about the consequences of his actions. Other VROOM characters include Maxi The Taxi Dog, and The Monkey King, with more titles on the way in time for the holiday season.
The technology behind Playing Forwards offerings for kids makes age-appropriate use of Virtual Reality and Augmented Reality for the first time in the childrens entertainment space. As one example, Playing Forwards image-recognition software allows a physical picture book on a childs desk, when viewed through a smartphone, to come to life as a multi-dimensional pop-up book.
Stan Lees Kids Universe is a partnership between Paris Kasidokostas and Terry Dougass 1821 Media and Stan Lees POW! Entertainment that focuses on expanding the imagination, literacy, and education of children all over the world. Stan Lees Kids Universe properties can be found as picture books, interactive and digital books, graphic novels, augmented and virtual reality projects, mobile games, and mobile apps. An expansion of Stan Lees Kids Universe into the world of film and television is already underway.
The VROOMs app can be downloaded for free at Apples App Store and Google Play by searching PF VROOM.
The VROOM and its product lineup will be presented at Stan Lees L.A. Comic Con, October 28th to 30th, with Stan Lee himself introducing the new partnership. Playing Forward will also be offering a sneak peek at the companys future offerings for technologies such as the Hololens.